Challenge

The SDA SE supports the developments of a new standard for digital services for the insurance industry. Incorporating service-dominant architecture into its open-source platform, SDA SE allows companies to easily integrate existing IT systems and processes.

Solution

My goal was to develop a visual concept that represents the SDA SE core services and flexibility of the SDA platform. With Cinema 4D and the amazing plugin Trypogen I built a procedural keyvisual-rig which can output infinite variations.

Credits

Agency

Department M

Creative Director

Joi Regenstein, Daniel Popken

Senior AD

Jonas Schmidt

Devs

Johannes Kees, Joachim Stehmann

Website